Nike to post worst revenue fall in 5 years on stagnant demand
By Nicholas P. Brown and Ananya Mariam Rajesh (Reuters) – Nike is expected to post its steepest revenue decline in nearly five years in its quarterly results on Thursday, as its new products failed to open the wallets of Americans reluctant to snap up non-essential items like sporting goods and clothing. Downloads of Nike mobile apps for the quarter were down 35% from a year earlier, according to market intelligence firm Sensor Tower. Foot traffic … Read more…