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(Reuters) – Apple is in talks to license more films from Hollywood studios to boost its portfolio on Apple TV+ streaming service, Bloomberg News reported on Thursday, citing people familiar with the matter. Streaming platforms have been looking to grow their library of offerings, including spending millions on licensing for movies and live sports programming, to attract users in a competitive industry. The iPhone maker did not immediately respond to Reuters’ request for a comment. … Read more…

By Sheila Dang (Reuters) – Alphabet’s Google will infuse artificial intelligence into the U.S. broadcast of the Paris Olympics, allowing sports commentators to use AI to explain competitions, the tech company said on Thursday alongside NBCUniversal and the U.S. Olympic and Paralympic Committee. Google will be named the official search AI partner of Team USA, marking the first time a tech company has partnered with the sports nonprofit, the three organizations said in a statement. … Read more…

By Amy-Jo Crowley and Oliver Hirt LONDON (Reuters) – Apax Partners, Bain Capital and CVC are each exploring potential bids for SoftwareOne, two people with knowledge of the situation said, three months after the ouster of the Swiss software company’s board. Talks with interested funds are ongoing, one of the people said. Four sources mentioned Bain and CVC and two of them also named Apax. SoftwareOne’s board was ousted in April after it rejected a … Read more…

By Yadarisa Shabong and Martin Coulter (Reuters) – Britain’s competition regulator has started a formal investigation into Microsoft’s hiring of some former staff of Inflection AI and its partnership with the startup, it said on Tuesday. Over the past 18 months, regulators around the world have increasingly focused on potentially anti-competitive behaviour in the AI industry, with Microsoft’s various deals with smaller startups facing mounting scrutiny. In March, the tech giant hired Mustafa Suleyman, co-founder … Read more…

By Ananya Mariam Rajesh and Arriana McLymore (Reuters) – Shoppers are likely to spend roughly $14 billion during Amazon’s Prime Day two-day shopping event this week, according to projections from Adobe Analytics, a firm that studies e-commerce transaction data. Spending at Amazon on Tuesday and Wednesday could rise 10.5% from Prime Day 2023, Adobe said. The online retailer began holding Prime Day a decade ago, typically in July. Prime Day accounts for 1% to 2% … Read more…

(Reuters) – Shares of Warner Bros Discovery rose more than 6% on Tuesday after Bank of America (BofA) Global Research said the company could create more value for its shareholders if it explored strategic options, including a potential sale. The loss-making media conglomerate has been reeling from the effects of subdued advertising in the U.S. and certain international markets. The fallout of last year’s Hollywood strikes have also impacted the company’s studio segment. Warner could … Read more…